Displaying items by tag: Zarecki, LaFay, PEP

Thursday, 23 March 2017 15:57

Two New PEP Hires

In the photo gallery, Elizabeth Zarecki is on the left and Tressie LaFay on the right. Photos provided. 

SARATOGA SPRINGS — Tressie LaFay, a copywriter, and Elizabeth Zarecki, an account director, are the newest hires at the Patient Experience Project (PEP), a full-service, patient- centric communications and marketing agency based in the city.

LaFay is responsible for writing content across various media, including print and digital formats. Before joining PEP, she worked at SUNY Adirondack where she was responsible for writing and securing multi-million dollar grants, coordinating the college’s Title IX program, and assisting the President with numerous strategic, managerial, and com- munity-focused initiatives.

Previously, LaFay led edu- cational seminars at Columbia University for medical, dental,

Elizabeth Zarecki. Photo provided.

nursing and public health students. She earned her master’s degree in narrative medicine from Columbia University in New York City and her bachelor’s degree in English from the University of Vermont in Burlington.

Zarecki works directly with cli- ents on the day-to-day planning and execution of brand strategies and tac- tics. She ensures projects are com- pleted on time, on budget, and with the highest quality.

Previously, Zarecki supported pharmaceutical and healthcare clients through her work at the firms CDM Princeton and Rosetta in New Jersey. Zarecki received a bachelor’s degree in advertising, with honors, from Syracuse University’s S.I. Newhouse School of Public Communications. 

Published in Business

Saratoga Springs Politics

Blotter

  • Saratoga County Sheriff’s Office  Six people were arrested in connection with drug trafficking charges on Sept. 14 following a joint investigation by Saratoga County and Warren County sheriff’s offices. Those charged: Terry Fauntleroy, 31, of Schenectady, Felix Ortega, 55, of Wilton, Tyanne Carpenter, 31, of Wilton, Jerry Falconio, 57, of Wilton, Melissa Sias, 42, of Wilton, Jonathan Lincoln-Lynch, 32, of Wilton.  The charges totaled 25 in all and included multiple counts of criminal sale of a controlled substance and criminal possession of a controlled substance, and one felony count criminal possession of a weapon.  A 14-year-old boy from the Town of…

Property Transactions

  • BALLSTON Joshua Bond sold property at 5 Manning Rd  to Keith Wharton for $600,000 Jane Curtiss sold property at 313 Hop City Rd to Lynn Broughton for $341,000. Eric Meisner sold property at 5 Aysimac Ct to Alexei Raducanu for $564,500. Schworm Enterprises Inc sold property at 137 Lakehill Rd to BBL Upstate LLC for $100,000. Barbera Homes Kelley Farms LLC sold property at 14 Stablegate Dr to Robert Horn for $430,535 Timothy Schottman sold property at 55 Goode St to Carolyn Czub for $246,000 CORINTH Marie Beckford sold property at 304 Palmer Ave to US Bank Trust National Assoc.…