Adirondack Trust**
Ballston Spa National Bank
Community Center**
Cumberland Farms
Malta Medical Arts**
Malta Med Emergent Care**
Maple Leaf Childcare
McDonald’s*
Price Chopper**
Steeplechase**
Stewart’s Shops
Town Office Building
YMCA**

Adirondack Trust**
Ballston Spa Library
Ballston Spa National Bank Rte 67
Ballston Spa Veterinary
Coffee Planet**
Cumberland Farms
Curtis Lumber**
Doubleday Woods
Hannaford**
Mangino Buick GMC
My Gym**
Ocean State Job Lot
Saratoga Center for Rehab and Skilled Nursing
Stewart’s Shops

In order to help us produce the best quality representation of your brand, it is recommended that you submit press-ready vector artwork from the original design files. If you do not have access to the original design files, our expert graphic designers will happily work with you in recreating your ad in a press-ready format, or will even help to develop the ad you desire from scratch.

Additionally, your account executive will help you develop an effective overall advertising program, which will build your brand recognition.

Preferred Print Formats

*.pdf, *.eps, *.ai, *.psd, *.indd, *.qxp, *.tiff

Note: Files should be in their original format, e.g., no flattening or rasterizing, with all fonts and associated files included. Rasterized files should be 300 dpi or larger. Low resolution files are more difficult to prepare for press, potentially causing delays and errors during the proofing process.

Preferred Applications

Adobe Acrobat, Adobe InDesign, Adobe Illustrator, Adobe Photoshop, QuarkXpress, Microsoft Word.

Preferred Web Formats

*.png, *.jpeg, *.gif
Note: Web images should be no larger than 20 KB.

Demographics

Our targeted home delivery program focuses on desirable communities, ranging from the prestigious Saratoga Lake neighborhoods to the traditional homes located throughout the greens at McGregor Links Country Club.

If you are looking to reach homeowners, business owners, Moms, and Dads, then Saratoga TODAY is the media of choice for Saratoga Springs.

File Delivery

Creative files that do not exceed 10 MB can be emailed to This email address is being protected from spambots. You need JavaScript enabled to view it.. Larger files can be uploaded to our Dropbox account by using the following link:

https://www.dropbox.com/home/Graphics

Once your files have been successfully uploaded we will receive an email notification.

Q. Where do I pick up your paper?
A. CLICK HERE FOR DROP SPOTS

Q. How can I get Saratoga TODAY delivered to my home / business?
A. Unfortunately we do not offer “subscription services” at this time, but we do home deliver to over 4,000 homes in and around Saratoga Springs and bulk drop over 6,000 copies each Friday – please see DROP SPOTS for individual locations. If you are interested in getting home delivery, click here to notify our This email address is being protected from spambots. You need JavaScript enabled to view it. and if there is enough interest in your area we will start delivering there.

Q. How do I stop or delay home delivery of my paper?
A. Drop a note to our Distribution Manager:

Kim Beatty

Distribution Manager

518-581-2480 ext. 205

This email address is being protected from spambots. You need JavaScript enabled to view it.

In-memoriam, baby’s birth, first birthday, Anniversary, etc… any rite of passage announcement can be placed for free in This email address is being protected from spambots. You need JavaScript enabled to view it.

Open Rate / Non-Contract:
$25 per column inch (pci)
Discount for Chamber/DBA Members: $22 pci
Note: As in any business, the more you buy, the better the rate.
Ask about our frequency rates.

Full Process Color
Up To 35” = $35
Over 35” = $60

Insertions
$55 per thousand - single sheet
Multi-page insert rates available

Business Service Directory
$13.00 for the first five lines
(each additional line $3)
Note: Four week minimum purchase.

Private Party Display Ads
$11.00 per column inch
($17.00 additional for color)

Private Party Line Ads
$11.00 for four lines 
(each additional line $3)
(approx. 30 characters per line)

Commercial Display Ads
$24.00 per column inch

Help Wanted Ads
Help Wanted Line Ad:
$22 for the first 4 lines,
$3.00 for each additional line.
(approx. 30 characters per line)

Help Wanted Display Ad:
$20.00 per column inch
($17.00 additional for color)

Legal Notices*
Must be prepaid.
Rate is 41.5 cents (.415) per line for the first insertion.
Each additional insertion cost 32.5 cents (.325) per line, per day.
Example: the notice is 67 lines and needs to run 4 times.
67 lines x .415 cents = $27.80
67 lines x .325 = $21.77 x 3 = $65.31
$65.31 + $27.80 = $93.11 (price advertiser must prepay)
Content provided by advertiser.

Legal Advertising LLC Publications*
Must be prepaid.
LLC Publications run for 6 weeks consecutively.
Cost is $90 for all six weeks.
Content for LLC is provided by advertiser. Sample content is available upon request.

Liquor License Notices*
Must be prepaid.
Cost is $40 for two insertions.
Content is provided by advertiser.Sample content is available upon request.
*Affidavit of Publication is provided to each customer at the end of the required times run.

Obituaries
Death Notice (50 words): $35
Standard (up to 300 words): $60
includes photo, sameday posting to website and Facebook
Extended (301-400 words is $125
($75 for every 100 words after the 400)

Welcome to Saratoga Publishing...
where "business-as-usual" takes on a whole new meaning.

We aren’t a publicly-owned media giant.
We aren’t a mega-mart publisher who treats clients like numbers.
We ARE a locally-owned and operated boutique Media Company located in Saratoga Springs, NY.
We ARE real people who live in the communities, shop at the stores and have children in the schools.
We care about our clients, our readers and our local issues.

Originally launched in 2006 to publish a grass roots local newspaper, we now also produce a variety of high-quality lifestyle publications for niche markets.

• Our original product, Saratoga TODAY Newspaper, is the community’s weekly source of local news and information. The colorful, easy-to-read tab format and use of the dynamic headline, combined with our 100 percent local focus, makes Saratoga TODAY a must-have newspaper for homeowners and business people in the greater Saratoga Springs region.
• As the years passed and our loyal readership grew, we launched our magazine division.
  Simply put… our primary magazine is Simply Saratoga; A high-end, bi-monthly lifestyle magazine. Weaved throughout colorful pages are regular features that everyone loves as well
• With over 500,000 hits a month, saratogaTODAYnewspaper.com is a great way to reach our online readers at affordable rates.

Whether you are a reader or an advertiser, you are the reason we do this and we want to thank you for your support, your loyalty and for making us a part of your lives -

Thank You,
Chad Beatty
Owner, Publisher