“Myths Hurt. Facts Help” campaign launched to end homelessness stigma
The Saratoga-North Country Continuum of Care (SNCCoC) is launching the “Myths Hurt. Facts Help.” campaign, seeking to dismantle harmful stereotypes surrounding homelessness and replace them with clarity, compassion, and hope.
The SNCCoC, a HUD-designated regional planning body serving Saratoga, Warren, Washington, and Hamilton Counties, works to coordinate funding, services, and housing solutions with a goal of preventing and ending homelessness.
“To effectively address homelessness, we must begin with facts,” state SNCCoC Co-Chairs Lindsey Connors and Amber Beaudet.” Robust data collection and analysis are the foundation of evidence-based interventions that not only respond to immediate needs but also drive long-term solutions. When stakeholders and the public have access to accurate, transparent data, they can better understand the reality of homelessness — not just its scale, but its root causes — and support the strategies that are proven to work. Without data, we’re guessing. With it, we’re making informed decisions that change lives.”
“This campaign aims to shift the narrative from blame to understanding, from isolation to inclusion,” said Joan Spector, MST, Lead of the SNCCoC Planning Team. “Homelessness stems from systemic challenges, not character flaws. When we embrace facts, we pave the way for effective solutions.”
Over the next three months, the campaign will roll out across social media and community channels, shining a spotlight on common myths about homelessness alongside fact-based responses, amplifying messages of empathy, evidence, and engagement.
Community members, service partners, and organizations are encouraged to participate, share content, and foster conversations grounded in truth and respect.
For campaign graphics, partner resources, and more information, contact Joan at jspector@caresny.org or visit the website, endhomelessnesssaratoga.org.



