WILTON — fin - your fishmonger, has opened a second venue at 3057 Rt. 50 in the Town of Wilton. The space, which formerly housed the Bon Ton Fish Market, is the second location for the Guilderland-based fresh, sustainable seafood vendor.
fin – your fishmonger began operations just outside of Albany, at the Delmar Farmers’ Market in August, 2011. Within weeks, the business had developed a customer base that requested owners Peter Kenyon and Dora Swan, to continue selling their fresh seafood through the winter months. Thanks to the generosity of small business owner, Jon Phillips, the Phillips Hardware parking lot in Delmar became the winter home for the refrigerated fish truck, where the couple sold their seafood each Saturday morning.
Soon after, another parking lot location was secured, this time at Con-Rel on Carman Road in Guilderland, after property owner Kevin Relyea, who also owns Carman Wine, invited the couple onto the space.
Kenyon and Swan bring in fresh seafood from Fish Pier in Boston. The fish is not flash-frozen at sea or at the Pier and arrives to the shop fresh. Alaskan Copper River salmon is flown to fin via Albany Airport from Cordova, Alaska where it arrives fresh, just 16 hours out of the frigid waters.
fin is an all-sustainable source for seafood in the Capital Region. Sustainable seafood is either caught or farmed in ways that consider the long-term vitality of harvested species and the well-being of the oceans and avoids overfishing and environmentally destructive fishing methods. Fin also keeps updated on the changes in sustainability ratings. For example: much-loved monkfish, “poor man’s lobster”, recently came off the avoid listing and sells out quickly at fin.
The couple is also committed to supporting other small businesses that are from the surrounding communities by offering their products in both fin – your fishmonger locations: Saratoga and Star Plaza, 2050 Western Avenue, Guilderland. Shop hours are Tuesday – Friday, 11 a.m. – 7 p.m. and Saturday 11 a.m. – 5 p.m. The shop will also be open on Sundays through the summer months.
fin – your fishmonger can be found on Facebook, Twitter, Pinterest and at www.finshops.com.