Last week the Bureau accepted the 2013 American Marketing Association/NY Capital Region Chapter’s People’s Choice Award at the annual Mark of Excellence Awards Dinner for the 15th anniversary campaign of Chowderfest.
Saratoga’s Chowderfest has grown by leaps and bounds the last four years from an estimated 8,500 people and 43 chowder participants downtown in 2009 to over 25,000 people and 73 chowder participants county-wide this past year. It’s fulfilled, and surpassed, its goal to bring business to Saratoga’s restaurants, bars, retailers and hotels during a traditional slow period.
The Saratoga Convention & Tourism Bureau has grown this event with the help and support from many partners, including the City of Saratoga Springs, the Saratoga Springs City Center, the Saratoga Springs Visitors Center, media partners and volunteers.
“We are certainly thrilled with this recognition”, said Todd Garofano, president of the Saratoga Convention & Tourism Bureau. “This is truly a community event, one that continues to grow and get better each year. Our staff works tirelessly to organize Chowderfest but it takes the entire community working together to pull it off. We are truly appreciative of all of our partners and volunteers and we share this recognition with all of them.”
For 2014 Winterfest and Chowderfest information, please visit discoversaratoga.org/chowderfest.